Web And App Development

Reasons For Developing A Mobile App For An Online Business

With the advent of new technology day-by-day, one can notice a shifting of portrayal every now and again. There was a time when only bigger companies went on to launch their business online, but now initiating a start-up online is on-trend. The main reason is cited as the minimum requirement of resources. You don’t have to worry about space, manpower or other physical entities for the same. A good website paired with a good marketing strategy would suffice the initial growth of your revenue.Website designing company in San Francisco has a good record of providing an optimized website.

But, in this constantly changing world, even websites have been replaced by a more handy alternative.Mobile app development has indeed taken the internet by storm. Every e-commerce business, nowadays, has successfully introduced their respective apps and are ruling the market. Mobile app development in San Francisco is a good platform that can be used to launch your own app.But before that let us delve into answering the most common question- Why should you develop a mobile application for your business?

I.Be visible– With the installation of your business app, you would stay visible when the customer scrolls or scans their devices. This would give you an extra benefit as they would not forget your app’s name and will revisit soon.

II.Brand establishment– Repeated interaction with your customer leads to the generation of a good amount of trust for your brand. This further improves the chances of them sticking to your brand and even spreading the word to their friends.

III.Staying in constant touch with your customers– This is probably the best reason why you should have an app. Push notifications, alert messages and in-app pop-ups are some of the splendid ways to maintain effective contact with your customers.Nothing can beat the availability of customer service 24×7.

IV.Getting invaluable customer insights– An app can provide you with data that can help you in improving your services. The collection of data would show stats about your most favorable demographic segments or areas that need improvement and the ones that meet the customer’s requirements. An analysis of these could help you find loopholes and a direction for rectification.

 V.Promising marketing with personalized suggestions- A smartphone is capable of collecting personal data from your consumers like their location, spending habits, interests, etc.. You can use these to show personalized suggestions thus allowing you to focus on your target customers only. This would give you great help when launching your marketing campaign.

VI.Sync user’s email and social media accounts-Your app are capable of syncing with the email and social media accounts, which will further give you good data for doing detailed analytics.

VII.No issues of slow loading– It is more likely that a potential customer would leave your website if it takes longer time to load. However, no such issues can be encountered with the app. It can be used to show your content in a faster and more attractive way.

By Sandeep Chauhan

Sandeep Chauhan is a Software Developer at plancoders. He loves to build beautiful Mobile Apps, and Websites.

In the past, he has worked in companies like OpenText, Intel, CenturyLink, and Walmart Labs.

He is the founding CTO of Dealsite (prev WorkingGroupLink), GoPetie, and HRaspirin. Sandeep created the first version of (prev Docademic), and helped develop ScaleLab product.

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